O2 and Serviceplan Bubble create first brand book with real game-changer DNA with the support of SPARK. The new "CAN DO DECODED" brand book by O₂ and Serviceplan Bubble answers the question of what it takes to be a game changer. Bestselling author Benjamin von Stuckrad-Barre...
Spark was asked by the advertising agency Saint Elmos to negotiate a testimonial deal with German football legend Rudi Völler. He is extremely well respected and liked in Germany. He won with the German national team the football World Cup in 1990. By the time of...
McDonald's Germany asked Spark to negotiate a deal with Germany's most famous twins Tom & Bill Kaulitz for the first ever 'famous orders' campaign in the Germany market place. Famous Orders has been a very successful concept in the rest of the world with celebrities like...
Spark was tasked to find suitable music for a new ad starring the British Actress Kate Winslet as LONGINE's brand ambassador. The ad shows the actress in different locations in Cornwall with her very personal ode to time, reminding us all to savour every precious moment. The...
[vc_row][vc_column width="3/4"][vc_column_text]Spark was once again tasked to find a keynote speaker and entertainment act for Germany's biggest and annual marketing award show BEST BRANDS. The event took place on February 27th, 2024 at Bayerischer Hof in Munich, Germany. ELLE MACPHERSON delivered the keynote speech about her...
[vc_row][vc_column width="3/4"][vc_column_text]Spark was asked by Jung von Matt Neckar and YELLO to negotiate the participation of the German actress Gisa Flake in the campaign 'KLYMA WANDL'. The basic and humours idea was that Gisa Flake personified 'climate change'. 'Climate change' in German means 'Klima Wandel' and...
[vc_row][vc_column width="3/4"][vc_column_text]Global Radio asked Spark to clear the music rights and negotiate the fees with all labels and publishers for the new SMOOTH FM ad. It features 4 absolute classic songs to show the variety of music played on the station: Whitney Houston - How Will I...
[vc_row][vc_column width="3/4"][vc_column_text] After the success of the 2022/2023 HD+ campaign Spark negotiated a new campaign with German comedy legend Hape Kerkeling. Hape Kerkeling slipped once more into one of his most loved roles/characters as ‘Horst Schlämmer’ on behalf of HD+ and their agency Thjnk. The new campaign shows...
[vc_row][vc_column width="3/4"][vc_column_text] From climate anxiety to war and financial worries, the children of today have a lot to contend with. How society deals with these issues right now has a direct impact on the world tomorrow, yet, those most affected by these future outcomes often go...
[vc_row][vc_column width="3/4"][vc_column_text]Spark negotiated the collaboration between Mark Filatov aka Slavik Junge and McDonald's Germany for their annual Christmas Monopoly promotion. Mark Filatov is a Russian born actor, rapper and video producer. Since 2019 he has found fame through the JOYN comedy series 'Slavik -auf Staats Nacken'. The...