[vc_row][vc_column width="1/4"][content_block id="117"][/vc_column][vc_column width="3/4"][vc_column_text]Luxury Swiss watch brand Maurice Lacroix named South Korean actor and musician Jang Dong Gun as its new brand ambassador as it sought to expand in the all-important Asian market. Spark brokered the deal, led negotiations and helped with the communication strategy. Maurice...
[vc_row][vc_column width="1/4"][content_block id="271"][/vc_column][vc_column width="3/4"][vc_column_text]Spark secured well-known German musician and entertainer for a truly unique music project on behalf of Mercedes Benz. Mercedes Benz' agency Scholz & Friends in Berlin briefed Spark to find a suitable and credible musician to write 10 songs for an exclusive album...
[vc_row][vc_column width="1/4"][content_block id="144"][/vc_column][vc_column width="3/4"][vc_column_text]Spark brokered and oversaw the non-monetary cross-promotion between Education First, the world's largest language travel operator, and Warner Bros Pictures, the distributor of THE HOBBIT: AN UNEXPECTED JOURNEY. The demographic match was perfect: on one hand the film, a prequel to the record...
[vc_row][vc_column width="1/4"][content_block id="144"][/vc_column][vc_column width="3/4"][vc_column_text]apl.de.ap of the Black Eyed Peas was persuaded by Spark to perform a DJ set at the 2014 EF Summeranza event in London. Spark also encouraged him to record an exclusive video message for EF in the run-up to the event: https://www.youtube.com/watch?v=AiktGgfEJyc Before he...
[vc_row][vc_column width="1/4"][content_block id="141"][/vc_column][vc_column width="3/4"][vc_column_text]On 5th February the 11th Best Brands Gala Award Show took place at the Bayerischer Hof Hotel in Munich, Germany. Spark suggested, booked and briefed Jean-Claude Juncker for this prestigious event. Mr. Juncker was Prime Minister of Luxembourg from 20 January 1995 until...
[vc_row][vc_column width="1/4"][content_block id="289"][/vc_column][vc_column width="3/4"][vc_column_text]Spark brought Bob Dylan and luxury Swiss watchmaker ORIS together. In one of his greatest hits, Bob Dylan sings that "The Times They Are A-Changin’" but the great man himself remains constant. In the sixties he came to prominence as the unofficial voice...
[vc_row][vc_column width="1/4"][content_block id="144"][/vc_column][vc_column width="3/4"][vc_column_text]Spark teamed EF up with Taylor Swift for a successful international cross-promotion. On Valentine’s Day, GRAMMY Award winner Taylor Swift and EF International Language Centers gave three EF student fans a unique Valentine’s gift: a trip for two to Paris, including a meeting...
[vc_row][vc_column width="1/4"][content_block id="141"][/vc_column][vc_column width="3/4"][vc_column_text]Spark consulted with Best Brands to determine the best choice of music act, then booked and organized the performance of FRIDA GOLD. Spark also coordinated press interviews with the band around the event. The band performed an acoustic set for the evening show,...
[vc_row][vc_column width="1/4"][content_block id="141"][/vc_column][vc_column width="3/4"][vc_column_text]Spark booked Steve Wozniak, Apple Inc. Co-Founder, for the BEST BRANDS 2013 event in Munich, Germany. On 6th February the 10th Best Brands Gala Award Show took place at Bayerischer Hof in Munich. Spark suggested and booked Steve Wozniak for this prestigious event....
[vc_row][vc_column width="1/4"][content_block id="123"][/vc_column][vc_column width="3/4"][vc_column_text]Spark brokered a worldwide deal with shoemaker Converse and the Estate of Jimi Hendrix. Converse shoes, a subsidiary of NIKE, created three different shoes inspired by the late guitar legend and songwriter Jimi Hendrix. Numerous musicians have had branded shoes created in tribute to...