SPARK | Jimi Hendrix Shoes Launched by Converse
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Jimi Hendrix Shoes Launched by Converse


About Converse

Converse, the American shoe company and subsidiary of NIKE, was founded in 1908. In over 100 years of shoe making Converse has not only managed to retain but also grow its edgy and fashionable brand.

Spark brokered a worldwide deal with shoemaker Converse and the Estate of Jimi Hendrix.

Converse shoes, a subsidiary of NIKE, created three different shoes inspired by the late guitar legend and songwriter Jimi Hendrix.

Numerous musicians have had branded shoes created in tribute to them, have collaborated on a small collection or even owned their own sneaker brand, but very few who are as legendary as Jimi Hendrix. The guitar legend’s music and his cultural influence were portrayed on three Converse Chuck Taylors. The first showed the album artwork from Hendrix’s Axis: Bold As Love, while the next showed a layered stencil style image of Jimi himself. The final took its style from a military dress style jacket Hendrix was often photographed in during his career.