Spark cleared and negotiated the music rights for Eurojackpot’s 2017 TV & cinema ad on behalf of Serviceplan and Eurojackpot.
The music used is a new recording with adapted lyrics of ‘Geiles Leben’ by Glasperlenspiel, which was one of Germany’s biggest radio hits of 2016.
The ad is all about what new life the money could buy you if you would win the Eurojackpot. Of course it’s all tongue in cheek!
Spark was also in charge of contract negotiations and recording the backing track of the song.