SSIO for Subway

Spark was asked by Subway Germany and their agency McSaatchi to approach the Rapper SSIO to take part in the launch of a new Döner-style Chicken sandwich: Dölicious Chicken.

SSIO took part in a surprise performance at Gamescom in Cologne where he performed two of his hits as well an exclusive Subway song. A clip of the performance went live on Subway’s social media channel shortly afterwards.

Also an online video was produced in SSIO’s unique style with lots of humour that both SSIO and Subway posted to great success.

Spark carried out all negotiations and drafted and negotiated the longform agreement.

Performance at Gamescom.

Watch the online video.