On behalf of o2 Music and the agency Serviceplan Bubble Spark negotiated the music rights for Macklemore’s song ‘Chant’ and drafted and agreement for his involvement in the ‘Elevator Ride’ online special.
In the elevator of the o2 Tower in Munich, artists perform their song on the ride to the 36th floor, with which they remember a significant turning point in their career and give an insight into their musical growth.
Additional interview content was also filmed around the video shoot.
Check it out: