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Archive

Dr. Jane Goodall and Mando Diao for BEST BRANDS 2020

[vc_row][vc_column width="1/4"][content_block id="141"][/vc_column][vc_column width="3/4"][vc_column_text]The 2020 Best Brands awards gala was held on February 19th at the prestigious Bayerischer Hof Hotel in Munich, Germany. The theme of the event was 'sustainability'. Spark provided the keynote speaker and entertainment act for the award show. Dr. Jane Goodall, the world...

Cross Promotion between Martin Garrix and EF Education First

[vc_row][vc_column width="1/4"][content_block id="144"][/vc_column][vc_column width="3/4"][vc_column_text]Spark set up a cross promotion between the World's number 1 DJ* Martin Garrix and EF Education First, the World's leading provider of language travel courses for teenagers. (*according to Mix Mag). EF Education First used his song 'No Sleep' as the EF...

Testimonial Deal with NENA for PENNY.

[vc_row][vc_column width="1/4"][content_block id="1258"][/vc_column][vc_column width="3/4"][vc_column_text]Spark negotiated the testimonial deal between NENA and one of Germany's biggest supermarket chains called PENNY. NENA's high profile across a very wide demographic and her well known passion for healthy eating made her the perfect fit for PENNY's organic food range 'Naturgut'...

Negotiations of Testimonials for BIPA

[vc_row][vc_column width="1/4"][content_block id="2098"][/vc_column][vc_column width="3/4"][vc_column_text]Spark negotiated the fees and terms for the 2018 'Weil ich ein Maedchen bin' ('because I am a girl') campaign for BIPA in Austria. The 2017 campaign was extremely successful and the 2018 looks set to be as successful. This years' celebrities included...

Jan Josef Liefers for SKL

[vc_row][vc_column width="1/4"][content_block id="2056"][/vc_column][vc_column width="3/4"][vc_column_text] SKL, one of Germany's longest running public lotteries, asked Spark to research and suggest suitable testimonials to support their brand positioning. After an internal decision process and market research at SKL the German actor Jan Josef Liefers was selected as the preferred choice....

Exclusive song by Samy Deluxe for PENNY.

[vc_row][vc_column width="1/4"][content_block id="1258"][/vc_column][vc_column width="3/4"][vc_column_text]Spark was asked by PENNY's agency Serviceplan to suggest German hip hop artists that could potentially write an exclusive song for the German supermarket chain. It had to be an artist that could deliver a song with credibility for the 45th anniversary of...

Spark supports the Pink Triangle Issue

[vc_row][vc_column width="1/4"][content_block id="1956"][/vc_column][vc_column width="3/4"][vc_column_text]Spark proudly supports the Pink Triangle issue. Did you know that during the Nazi era 15,000 people were sent to concentration camps for same-sex love? Did you know that these people were labelled with a pink triangle and were even considered by other...

Research & negotiation of influencer for DEKA investment bank 100th anniversary campaign

[vc_row][vc_column width="1/4"][content_block id="1124"][/vc_column][vc_column width="3/4"][vc_column_text]DEKA and their creative agency Scholz & Friends asked Spark to research an influencer that could potentially appear in the 100th anniversary campaign for the investment bank, and also help to activate the campaign via their social media networks. A casting with a...

Spark negotiates cross promotion with Vanessa Mai

[vc_row][vc_column width="1/4"][content_block id="1163"][/vc_column][vc_column width="3/4"][vc_column_text]Spark was asked by Deutschland Card to find a German superstar act that was willing to do a meet & greet with a winner of a German wide competition. In return Deutschland Card would advertise an upcoming or current tour via online...

RENAULT – Research & Negotiations for Renault ZOE PR Campaign

[vc_row][vc_column width="1/4"][content_block id="1645"][/vc_column][vc_column width="3/4"][vc_column_text]Renault is the market leader in Germany for electric cars. Spark was asked by Serviceplan PR to research German celebrities that could test drive the new electric car Renault ZOE and negotiate the fees and agreements. The Renault ZOE seems to have hit...