02/04/07

Spark Marketing Entertainment announces agreement with Sony BMG International to promote ‘Dylan 07’

Spark Marketing Entertainment will be pro-actively seeking promotional opportunities through product and brand endorsements and tie-ins on behalf of Sony BMG’s Dylan 07 project. Dylan 07 is the first ever career-spanning best-of by Bob Dylan and is set to be released by Sony BMG in October 2007.

Since 1962 Bob Dylan has released over 40 studio albums, selling in excess of 100 million copies worldwide. Although these figures are hugely impressive, it is the quality of these records and the influences they have had on popular culture which truly separates Bob Dylan from his peers. Songs like Blowin’ In The Wind, The Times They Are A Changin’, Knockin’ On Heaven’s Door, All Along The Watchtower and Mr. Tambourine Man have defined and influenced contemporary music and culture immeasurably.

Matthias Bauss, Spark Executive Director said: “To have the opportunity to work on this project is both  an honour and a privilege. I am certain that Spark will be able to do justice to Bob Dylan’s talent through any brand partnerships we acquire.”

More Information:
www.spark-me.com
www.dylan07.com
www.sonybmg.co.uk

London
Matthias Bauss
+44 870 460 5439
mbauss@spark-me.com

or

Joel Stern
+44 870 460 5439
jstern@spark-me.com
Zurich
Patrizia Caruselli
+41 43 810 7005
pcaruselli@spark-me.com

About Spark Marketing Entertainment:

Spark Marketing Entertainment is a music and entertainment consultancy providing one-stop solutions for brands wanting to use music, movies and other forms of entertainment as part of their marketing and promotional campaigns. Our key business areas are (1) representing music celebrities for product and brand endorsements, (2) finding and clearing music for TV spots, movies and games, (3) distributing entertainment through new, non-traditional distribution channels and (4) consulting brands and entertainment companies on cross promotional activities.

Spark has offices in London, Los Angeles and Zurich.

If you would like to subscribe or unsubscribe to the Spark Newsletter please send an email to news@spark-me.com.

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